Software - R&D Tax Relief

Client Story & Relationship

Background & Initial Challenges:

Confused as to what expenditure qualified as R&D. Frustrated that we were lagging behind similar organisations in optimising the benefits of the scheme. Fearful that we would get any submission wrong without expert advice.

Why Ad Valorem?

Ad Valorem were recommended, and then, by chance Brian Coventry, our Founder, bumped into Nigel Adams at an industry event. He was busy that evening but he made time to explain how the firm could help us move forward.

Solutions & Support Provided:

We have clarity on how the legislation applies to our R&D. We have confidence that we are dealing with expert professionals and have the controls and processes in place to ensure we are compliant.

Results & Successes:

Ad Valorem manage our submissions end to end, and ensure that we are describing our R&D correctly so that HMRC can understand the importance of what we do. Its efficient and saves a considerable amount of executive time.

Ongoing Relationship & Future Plans:

Unfortunately our 2022 submission was rejected. This created a lot of anxiety and frustration in the business. HMRC got it wrong but it took almost two years to resolve their mistake. Suzanne and Chris were amazing. Their calm and confident manner ensured we navigated a very drawn out appeal process. We are very grateful for their professionalism and expertise.

The Ad Valorem Team:

Suzanne ClementsHead of R&D

Chris BerrySenior Technologist